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June 2010

June 2010

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A Salad Bar in Every School

A Salad Bar in Every School

In a nationwide survey of children age 10 to 17, the Centers for Disease Control and Prevention found that 15 percent had a body mass index (BMI) that classified them as overweight, and 16 percent were considered obese. United Fresh Produce Association Foundation is addressing the problem head-on with a campaign for "A Salad Bar in Every School." The foundation launched the program in February and is partnering with industry members to donate salad bars to schools. The association also is working with members of Congress to increase the consumption of fresh fruits and vegetables in school-aged children by increasing the funding for school meal programs and other food assistance programs. The association's work has been recognized by the Obama administration, which is working to address childhood obesity. First Lady Michelle Obama commended United Fresh and its members for the Salad Bar in Every School program during the United Fresh show in Las Vegas April 20-23. The first school to receive a salad bar from the foundation was an elementary school in Washington, D.C. That salad bar was used on Capital Hill for a Fresh Festival on Sept. 9, 2009, where lawmakers and their staff…  » Read more

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A Salad Bar in Every School

A Salad Bar in Every School

In a nationwide survey of children age 10 to 17, the Centers for Disease Control and Prevention found that 15 percent had a body mass index (BMI) that classified them as overweight, and 16 percent were considered obese. United Fresh Produce Association Foundation is addressing the problem head-on with a campaign for "A Salad Bar in Every School." The foundation launched the program in February and is partnering with industry members to donate salad bars to schools. The association also is working with members of Congress to increase the consumption of fresh fruits and vegetables in school-aged children by increasing the funding for school meal programs and other food assistance programs. The association's work has been recognized by the Obama administration, which is working to address childhood obesity. First Lady Michelle Obama commended United Fresh and its members for the Salad Bar in Every School…  » Read more

Succeeding in Niche Markets

Companies are always looking for underserved markets, and Del Monte Fresh is carving outs its own niche in fresh-cut convenience snacking. The company's new line of fresh-cut products and individually packaged bananas for vending machines was featured in the January issue of Fresh Cut, but Dennis Christou, vice president of marketing for Fresh Del Monte Produce, provided attendees of the Fresh-Cut Super Session at United Fresh Las Vegas with some tips for how to be successful in new market opportunities. Fresh Del Monte looked to the vending marketing as a way to expand its business because 12 percent of disposable income is spent on food, and food bought away from home is almost even with the amount spent on food at home, with 41 percent spent in foodservice restaurants, 37 percent at limited service restaurants, 6 percent at schools and colleges and 5 percent at…  » Read more
Florida Specialties

Florida Specialties

To see more pictures of Florida Specialities, click here. Florida Specialties is taking a chance on green beans. That isn't to say that the South Florida grower and packer has never produced them - they are the company's primary crop. But they are trying green beans in a new way, packaged for the value-added market, a market the company hasn't previously explored. "We chose to go into packaged green beans because we felt it was a natural progression for our company," said Chris Todonato, sales manager for Florida Specialties. "The way the industry trends are headed, we felt this is the direction a lot of customers want to go, mostly due to convenience." The beans are being marketed under the name, Blue Ribbon, and while there is no real meaning behind the packaging or name, both were designed to catch the attention of consumers at…  » Read more
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