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Monday, October 5, 2009
Fresh Summit Draws to a Close
Fresh Summit 2009 is wrapping up and attendees are tearing down booths and heading home. This Fresh Summit looks to be the best so far, judging by the number of attendees and the many positive comments I've heard over the last three days - in fact I've only heard good comments.
There were many new fresh-cut products this year, which may be an indication that produce businesses see a light at the end of the tunnel of this recession, or at least see ways to stay relevant with consumers in a down market.
One way fresh-cuts are differentiating themselves is through innovation. Two companies that stick in my mind are Apio, for the unique Grab and Go Cups, and Del Monte for the technologically advanced fresh-cut vending machine.
Processors have also focused on value, with a number of snack-sized products - Ready Pac, Crunch Pak and others all launched a new snack line or expanded existing lines.
There was a lot of optimism about new products in the exhibition hall, and that was buoyed by the record attendance numbers released by PMA. In past years, the final day of the show was dead, but there was still business being conducted this afternoon, though visibly less than Saturday and Sunday.
If 2010 can match the quality and quantity of this show, then it's already time to start thinking about Orlando next October.
posted by Great American Publishing
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1:55 PM
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